2007年08月07日

Crocs inc.

Hi!i'm piropiro.
How are you doing? I'm so-so....because tooooooo hot in Okinawa!!!
I wanna goto iceworld.......
well.....
I think..... I writing about Crocs inc. today.


From Wikipedia....
Crocs Inc. is an American company founded by Lyndon "Duke" Hanson, Scott Seamans, and George Boedecker[1] in July 2002. Based in Boulder, Colorado, the firm was created to market a lightweight plastic shoe first developed and manufactured by Foam Creations, Inc. of Canada. Originally intended as a boating/outdoor shoe because of its slip-resistant, non-marking sole, Crocs introduced its first model, the Crocs Beach, in November 2002 at the Ft. Lauderdale Boat Show, selling out the 200 pairs produced at that time.
Despite only a small marketing campaign, Crocs became popular in the United States and elsewhere, because of (according to the company) word of mouth praise for their comfort, bright colors, light weight (about six ounces), and heretofore unique design. In June 2004, Crocs purchased Foam Creations and their manufacturing operations to secure exclusive rights to the proprietary foam resin they call "croslite", which is made using ethylene vinyl acetate. The foam forms itself to a wearer's feet, and offers purported medical benefits, based upon comments by a number of podiatrists.
As of 2007 the popularity of the product line, as evidenced by high sales growth, has the characteristics of a sustained fad, accompanied by both ardent support and disapproval.
Crocs sponsored the 2006 Association of Volleyball Professionals (AVP) Tour.
On October 3, 2006, Crocs purchased Jibbitz, manufacturer of accessories that snap into the holes in Crocs, for US$20 million after co-founder Hanson met the seven-year-old daughter of Jibbitz founder Sheri Schmelzer at a public swimming pool.



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Tracked: 2007-08-18 17:48